編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | BH816 | What Leaders Need to Know About Organizational Culture | Warrick, D. D. | General management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
2 | F1704B | Crowded Places Make People Think More About the Future | Sng, Oliver;Beard, Alison | General management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
3 | HK1099 | Starbucks China: Managing Growth through Innovation | Farhoomand, Ali;Ziolek, Filip | General management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
4 | HKU992 | Procter & Gamble in China | Enright, Michael J. | General management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
5 | R1704D | Being the Boss in Brussels, Boston, and Beijing | Meyer, Erin | General management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
6 | W18374 | IKEA India: Expanding to Success | Mehdi, Mokhalles;Nafees, Lubna;Bhagavath, Shriraam S. | General management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
7 | UV7197 | The Walt Disney Company: Mickey Mouse Visits Shanghai | Weiss, Elliott N.;Yemen, Gerry;Maiden, Stephen E. | Operations management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
8 | F1105B | Think Customers Hate Waiting? Not So Fast... | Buell, Ryan W.;Norton, Michael I. | Service management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
9 | IIR122 | How Fast Fashion Works: Can It Work for You, Too? | Caro, Felipe; de Albeniz Margalef, Victor Martinez | Service management | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
10 | 9-917-026 | David Dao on United Airlines | Edelman, Benjamin;Sanford, Jenny | Other | CASE STUDIES FOR INTERNATIONAL BUSINESS MANAGEMENT( 5237 ) |
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